A Bathing Ape, commonly referred to as BAPE, is a Japanese streetwear clothing brand that has made quite a mark in the fashion industry. Since its introduction in 1993, BAPE has amassed quite a following and is known for its distinctive camo, creative patterning, bold designs, and notable partnerships. A signature item that has contributed to the brand’s overall image and success is the A Bathing Ape hoodie, a staple garment in the BAPE brand that remains in vogue regardless of shifting trends in streetwear fashion.
The Origins of BAPE and the Hoodie Phenomenon
A Bathing Ape, created by Nigo (Tomoaki Nagao), took root in Tokyo’s Harajuku district and melded elements of American street influence with youthful styles from Japan. As a lover of Western pop culture, particularly Hip hop culture, American comics, and vintage fashion significantly influenced Nigo, and such inspiration directed BAPE’s aesthetics. Nevertheless, alongside bold logos, it became the brand’s hoodie that stood out as one of the most recognizable pieces associated with BAPE.
The hoodie aimed to spark a conversation. Sporting an oversized cut with strong contrasting colors that often used the familiar brand’s shark graphics or camouflage patterns, the BAPE hoodie was unique compared to anything else in the market. Rather than going with a customary approach to fashion that prioritizes simplicity, BAPE went with the opposite – an ‘in your face’ approach. The unique design of a full zip hoodie often covering the lower half of the face, features a signature shark face or tiger design that became instantly recognizable.
BAPE’s Influence on Streetwear Culture
The turn of the millennium saw streetwear, inspired by hip-hop and sneakers, take on a new direction that commanded style. BAPE was transformed during this period. BAPE quickly acquired several followers, including influential singers Pharrell Williams, Kanye West, and Lil Wayne, who could often be seen in BAPE hoodies and other items. Certainly, having so many popular singers represent the brand helped BAPE become a staple in fashion.
The BAPE hoodie proved to be much more than just another piece of clothing because it came to represent social status. Wearing a t-shirt or a hoodie BAPE fan is viewed as being a true streetwear culture connoisseur. BAPE gave their wearers the chance to be part of a community of people who were creative, original, and true.
That also enabled BAPE to expand from an obscure Japanese fashion brand into an international trend, which fans embraced worldwide, thanks to its striking design and culture. Fans frantically chased the very best BAPE hoodies and often ended up reselling smocks for times the normal price as collections sold out instantly. Because of BAPE’s innovative design philosophy as well as the fact that it was so difficult to get a hold of it, the brand quickly earned itself the reputation of being a high-end luxury brand, thus, BAPE hoodies are regarded as the cream of the crop in streetwear.
Design Elements That Set BAPE Hoodies Apart
A BAPE hoodie, unlike other hoodies, has a rich history and its most famous detail has to be the label’s signature Camo. The BAPE Camo is quite different from the other camouflaged designs in the sense that BAPE’s color scheme is vivid, incorporating hues such as bright green, blue, purple, and pink. A camouflage design known as “ABC Camo” features the brand’s design in good detail which is its aim as well – the design is highly distinctive having logos concealed in the patterns. Such intricacies are evidence of BAPE’s consideration for both the aesthetics and the usability of the item.
The shark face hoodie is also another fan favorite. It has a full zipper that reaches right over the head making it a very interesting and whimsical- but also quite defiant piece to wear. Sharp teeth and beady eyes are part of this shark theme which all contribute to harsh edgy styles for youths looking for a brand BAPE.
Another stark mark of defiance is brought out by the lettering “WGM” which stands for “World Gone Mad”. If you notice varsity letters other than on the actual material letters, they have become another staple feature for BAPE as they are usually placed around the shoulder or chest areas of hoodies.
The Rise of Collaborations
BAPE brand thrives because of its successful collaborations. Their partners in these flashier ventures include Coke, Adidas, Marvel, Disney, etc. The partnership is imbued in the design, and this is what generally appeals to people to wear it. Hoodies are produced in smaller numbers and are in high demand, so they are sold out after a short period, especially for collectors and streetwear lovers.
One of the prominent collaborations was with rapper Kanye West, a BAPE fan for a long time. BAPE hoodies became erotic in 2007 when the brand introduced a limited edition that had Kanye’s Dropout Bear which was his symbol for the first two albums. Kanye West’s collaboration with Pharrell’s Billionaire Boys Club (BBC) and N.E.R.D. resulted in some of the most iconic BAPE hoodies to date.
The BAPE Hoodie Today
Even with a history of over two decades, the BAPE hoodie has retained its charm among the masses. It still retains the streetwear persona and place it had earned itself, changes in fashion or things do not seem to hinder it in any way. Today, young celebrities, people of influence, and fashionista fans can be seen draped in BAPE hoodies and adding to the legacy.
In addition, BAPE has set foot in many other places including New York, London, and Hong Kong thus appealing to many fans of the brand. It is no secret that continuous collaborations, collection releases, new designs, and some new “exotic” materials made the BAPE hoodie remain one of the streetwear fashions.
Conclusion
A BAPE hoodie is more than just an article of clothing—it’s a work of art, a lifestyle, and a purchase that is hard to come by. Be it the shark hoodie or a camo print, BAPE hoodies reflect a brand that has inspired the world of streetwear for over a decade. Such people remain very attached to the hoodie, one of the most recognizable, and widely used over time. For most people, a BAPE hoodie would be the perfect combination of Japanese dedication, hip-hop style, and streetwear features which make it a classic in any closet.